Chrysler Group and its partners will unveil the new Road Ready Teens' video game and guide for parents. Road Ready Teens is a home-based safety initiative to help parents ease their teens into driving while exposing them to the risks they face on the road. Recent research on the video game's effectiveness to teach teens safe driving practices, new program partners, and new details on the effort will be announced. There also will be a video game demonstration.
To determine if the game was effective in teaching teens the risks of the road, the University of Michigan Transportation Research Institute evaluated StreetWise. Pre-and-post game play surveys and focus groups found that after playing the game, there was an increase in teens’ awareness and understanding of driving risks.
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